Writing Tips
Ideal Sentence Length: Aim for 15 to 20 Words
Average sentence length is the single biggest lever on readability. Aim for 15 to 20 words. Anything above 25 starts losing readers; below 10 reads choppy.
Writing about writing
Practical guides on word counts, sentence length, readability, and the character limits that actually matter. Researched, edited, and updated when the underlying rules change.
Latest
More posts
Social Media
Character Limits Cheat Sheet: Every Platform That Matters
Twitter/X 280, SMS 160, SEO title 60, Instagram caption 2,200, LinkedIn post 3,000. The full hard-cap reference for 2026.
Reading Speed
Average Reading Speed: 230 Words Per Minute (and What It Means)
Adults read silently at ~230 words per minute according to a 2019 meta-analysis of 190 studies. Speaking aloud drops to ~130 wpm. Speed-reading claims past 700 wpm are mostly scanning.
Ideal Meta Description Length in 2026: 150 to 160 Characters
Google truncates meta descriptions around 155 characters on desktop and 120 on mobile. Write to 150 to 160 with the most important phrase in the first 120 characters.
Word Counts
How Many Pages Is 1,000 Words? (Single & Double-Spaced)
1,000 words is about 2 single-spaced pages or 4 double-spaced pages at standard 12pt font and 1-inch margins. Exact length depends on font and spacing; here's how to predict it.